LEGO Shop Highpoint, Maribyrnong

Calling LEGO fans! Highpoint Shopping Centre in Maribyrnong is home to Melbourne’s second certified LEGO store, add another location to Westfield Doncaster or the Chadstone LEGO Store where you can shop LEGO everything!

Lego Shop Highpoint 1

LEGO Store Highpoint

The standalone Melbourne LEGO shopping centre store at Highpoint is the place to do all your LEGO shopping if you’re based in Melbourne’s west or northern suburbs.

You can source hard-to-find and exclusive LEGO sets, such as the LEGO Christmas sets (the Christmas 2020 Elf House sold out the day the store opened!)…

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…the Nintendo console that actually plays…

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….and new LEGO sets such as Diagon Alley from the Harry Potter series as well as popular ranges from Star Wars, LEGO City, LEGO Ninjago, DUPLO and LEGO Friends just to name a few.

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The Highpoint LEGO store also has interactive elements including two small play areas with low play tables – one with LEGO pieces and one with DUPLO.


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As well as a wall where you can build.

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There’s a fun augmented reality screen where you can hold a LEGO set and see it assembled and come to life.

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And of course, you can’t go past the colourful Pick-a-brick wall, with a rainbow array of pieces for all your building needs. To fill a small Pick-a-brick cup is $14.95, a large one is $29.95.

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The kids always hover over the make-your-own minifig station where you can customise three minifigures for $19.99. But here’s a pro tip – the store manager told that in fact, that is the most expensive way to source minifigs. If you collect minifigs like him you’re better off with polybags and small sets like in the LEGO Friends range that contain exclusive minifigs.

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I also like the specific ‘Melbourne’ elements they’ve incorporated into the Melbourne LEGO store fitout. Meet the statue of “Christine”, a female Victorian cricketer. The statue is a reference to Australia’s first women’s cricket club which was formed in Victoria.

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There’s also a LEGO mosaic of the Melbourne CBD skyline along the Yarra River, along with hot air balloons in the sky that you often spot starting their journey from the west.

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As the only LEGO store in Melbourne’s west and north you can expect it to be busy and there are limits to the number of people who can enter at a time. We visit first thing on Sunday and I highly recommend going then as we have the store, and the friendly staff, almost to ourselves.

The LEGO Store Highpoint is a fun retail experience, with lots of ooh and aah moments as you are immersed in all things LEGO.

If you’re thinking of buying lots of LEGO it’s worth joining up to the free LEGO VIP program. For every $1.50 spent, members receive 1 point. Once you reach 100 points, you receive a discount of $7.50 towards your next purchase and you can claim your credit for up to two years. Note it is a separate program to the VIP program on Lego.com.

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The Highpoint LEGO shop is situated on Level 3 of Highpoint Shopping Centre, right next to the Apple Store Highpoint and on the level above the children’s playground The Sticks outside the Fresh Food area on Level 2. The closest car park is the car park for the Fresh Food area.


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About Joyce Watts

Joyce Watts is a former intellectual property, IT and media lawyer turned serial entrepreneur.

As well as being the founder of TOT: HOT OR NOT she helps businesses with their SEO, email marketing & social media as BrightSmart.com.au; she owns an online bike store CycleStyle.com.au and develops and produces creative experiences for families via WheelieGoodFun.com. She used to publish another popular lifestyle and food blog called MEL: HOT OR NOT The decisive guide to Melbourne.

She lives in inner-city Melbourne with her husband, two children and seven bikes.

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