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Joyce Watts is a former intellectual property, IT and media lawyer turned serial entrepreneur.
As well as being the founder of TOT: HOT OR NOT she helps businesses with their SEO, email marketing & social media as BrightSmart.com.au; she owns an online bike store CycleStyle.com.au and develops and produces creative experiences for families via WheelieGoodFun.com. She used to publish another popular lifestyle and food blog called MEL: HOT OR NOT The decisive guide to Melbourne.
She lives in inner-city Melbourne with her husband, two children and seven bikes.
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